KING OF CHEER
Stories of Showing Up, Getting Up and Never Giving Up From the World’s Most Electrifying Crowd Ignitor
For over 26 years, Cameron Hughes has ignited crowds at sporting events across the globe. Now, for the first time ever he’s letting everyone in on his big secret - how he became the world’s first professional fan. Cameron recounts the behind the scenes highs and lows of his unlikely career. It’s a story of getting up, showing up and never giving up that ensured his successes and will inspire the same for the reader.
WHAT PEOPLE SAY
"In essence, the book lays a blueprint on how anyone can go all in on customer and fan experience when they bring the right attitude. Cameron shares how it's all about showing up, bringing energy and enthusiasm to everyone you interact with and making people feel like they belong."
Owner, Savannah Bananas
I’ve never seen anyone get a crowd buzzing like Cameron. His new book has the same passion and energy he brings to the games.
Cameron shows you that life is wild and beautiful, that you can truly get up and dance at any moment, and how you, too, can be a raving fan of yourself and others. The world needs this book right now!
#1-RANKED MEN'S TENNIS PLAYER in the world
He’s the best dancer. He’s the best dancer in all of New York – keep doing what you’re doing buddy!
He’s the the ultimate
Cameron Hughes is in the smile business. Wherever he goes, he lights up the room, stage or stadium. The only professional sports entertainer of his kind in the world Cameron created his career based on a genuine love for people, the joy of making them laugh, and empowering and exciting crowds to let go and let loose.
In his youth, Cameron could be found whooping it up on the sidelines of his high school basketball games and later sporting a hollowed-out melon atop his head in the crowd at Bishop’s University football games. A few years later, while attending a game of his hometown NHL team, the Ottawa Senators, Cam could feel the crowd’s desire for something exciting, and he got up on his seat and started dancing to Sister Sledge’s "We Are Family", the crowd went wild. Sens upper management reached out and offered him a recurring gig, and his unique career was born. It wasn’t all smooth sailing from that point on, there were many obstacles to overcome, but Cameron never stopped hustling and eventually made it to the world’s largest sporting stages.
THE KING OF CHEER ALSO RECOUNTS HILARIOUS TALES FROM CAMERON’S LIFE INCLUDING:
Played hide and seek and grew up with future Prime Minister Justin Trudeau
The time he partied with Prince at the Sisterhood of the Traveling Pants after-party
Booooooo’d at MSG
Starred in an Alanis Morissette music video
Kicked Machine Gun Kelly off a Cleveland Cavaliers championship parade float
Danced with Novak Djokovic at center court at the US Open Tennis Championship
Performed on the set of Friends, Leno, Jimmy Kimmel Blobfish Classic
stanley cup finals
2009; 2015; 2018
canada, singapore sevens
CAMERON'S CAREER BY THE NUMBERS
handed out per night
handed out per game
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VEGAS GOLDEN KNIGHTS,
3X STANLEY CUP CHAMPION
His crazy dancing and energy makes me laugh and relax throughout the game — when the play is not going on, obviously.
Cameron Hughes is one of the most passionate, energetic people I’ve ever met. His story is remarkable... a life of getting people to stand up and cheer. That’s worth... well... standing up and cheering for.
TUFTS PSYCHOLOGY PROFESSOR, SITUATIONS MATTER AUTHOR
Cameron’s presence changes the psychological environment in the arena or stadium; he creates new behavioral and emotional parameters for the situation that liberate fans to let go and join in the fun.