For over 28 years, cameron hughes has ignited crowds at sporting events across the globe.

The only professional sports entertainer of his kind in the world, Cameron has performed at over 1,500 events including 2 Olympic Games, 5 NBA Finals, 3 Stanley Cup Finals, and the US Open tennis tournament. His relentless optimism, infectious cheering, and unbridled dancing have delighted and energized unsuspecting crowds, lodging Cameron’s indelible spirit in over 30 million people's memory banks – often without anyone even knowing who the man with the famous dance moves really is.
                   
So now, for the first time ever, Cameron is letting everyone in on his big secret – how he became the world’s first professional fan. His new memoir KING OF CHEER is an inspiring story of perseverance and self-belief that recounts how he took his genuine love for people and turned it into the most unlikely of careers. Starting from humble roots in Ottawa, Canada, this is the once-in-a-lifetime tale of a loveable underdog who couldn’t make his high school basketball team, but would eventually rub shoulders with the titans of sport on the world’s biggest stages.
                   
Although Cameron specializes in helping people laugh and let go, the heart of his story is equally about taking risks, challenging social conventions, seeking peak performance, and contributing to a greater purpose. His unorthodox method of connecting and inspiring crowds has been put into action not only at the world's largest sporting events, but also at corporate events for some of the world's most renowned companies, and in philanthropic service to those in need.
                   
Behind the KING OF CHEER is also a uniquely human story, as Cameron recounts the highs and lows of his improbable journey. From his lifelong struggles with ADHD to the premature death of his beloved mother when he was in high school – a moment that would shape the rest of his life – KING OF CHEER is a transcendent celebration of the human spirit.
                   
In Cameron’s own words, "I hope my story will inspire you to cheer a little louder, smile a little wider, dance a little crazier, contribute to your team, be fearless, and most importantly, to GET UP and become your own biggest fan. I’m thrilled to take you on my journey and show you the true power of cheer." 

FROM THE STANDS

"As an educator for more than 43 years, I have come in contact with thousands of students from every walk of life. There has never been anyone like him, nor, I submit, will there ever be!"

— Barrie Laughton,

Cameron's High School Guidance Counselor